Top Tips for Creating Hot Podcasts

In a recent meeting of the minds Paul Dunay, Director of Global Field Marketing for Bearing Point discloses the top 11 tips for podcasting. The following are the pointers I found most valuable.

1. Make sure to do a killer intro for your podcast.
2. Always remember that the primary goal of the podcast, to establish yourself and your organization as a thought leader.
3. Make good use of audience feedback and apply it to make improvements.
4. Remember trust is key when developing a relationship with your audience.
5. Elaborate on the content of your podcast with supporting materials on your website.
6. Absolutely NO selling in podcasts.
7. Be thought provoking and proactive.
8. Keep podcasts conversational and engaging.

Dunay concluded with the idea that "If you're going to commit to doing podcasts, then keep that commitment and don't give up. Keep them going." Wise words that will help you maintain credibility.